{"id":3443,"date":"2019-04-08T12:41:06","date_gmt":"2019-04-08T10:41:06","guid":{"rendered":"http:\/\/www.fundacioires.org\/?p=3443"},"modified":"2019-04-30T14:50:39","modified_gmt":"2019-04-30T12:50:39","slug":"un-disseny-per-una-causa","status":"publish","type":"post","link":"https:\/\/www.fundacioires.org\/ca\/un-disseny-per-una-causa\/","title":{"rendered":"Un disseny per una causa"},"content":{"rendered":"\n<p>Paula Estarlich i Judit Ricart han estat les guanyadores de la darrera\nedici\u00f3 del concurs <strong><em>Una rosa per una causa<\/em><\/strong> que la Fundaci\u00f3 IReS duu a terme des de\nfa 6 anys en col\u00b7laboraci\u00f3 amb la Facultat de Comunicaci\u00f3 i Relacions\nInternacionals de la Universitat Ramon Llull.<\/p>\n\n\n\n<p>Despr\u00e9s de sis edicions i sis formes d\u2019explicar i transmetre la tasca social d\u2019IReS de la forma m\u00e9s creativa, cada cop el repte \u00e9s m\u00e9s gran per a les concursants. Aquest any, el protagonisme del concepte de la campanya se li ha donat a la rosa, concretament a la seva llavor, un s\u00edmbol de canvi i de creixement. D\u2019aqu\u00ed la crida que fem enguany: #FemCr\u00e9ixerLaLlavor! Una idea que la Judit i la Paula han sabut transcendir i convertir en un disseny exclusiu, a m\u00e9s de crear un missatge que transmet molt b\u00e9 el que som i el que fem:<\/p>\n\n\n\n<p><strong>\u201c<\/strong><em>La llavor\n\u00e9s l\u2019ess\u00e8ncia de la vida. Per a fer-la cr\u00e9ixer en plenitud cal regar-la,\ncuidar-la, donar-li amor i, sobretot, estar pendent d\u2019ella. La Fundaci\u00f3 IReS\nacompanya fam\u00edlies en situaci\u00f3 de vulnerabilitat perqu\u00e8 la seva llavor es\ntransformi en una rosa plena de vida.\u201d<\/em><\/p>\n\n\n\n<p>Aquest \u00e9s el text que apareix a la cap\u00e7a que contindran les nostres roses solid\u00e0ries, envoltat d\u2019un disseny exclusiu. Per\u00f2 aquest missatge no nom\u00e9s descriu la causa de la Fundaci\u00f3 IReS sin\u00f3 la de totes les persones. Fem cr\u00e9ixer la capacitat i la fortalesa que tothom necessita per crear noves oportunitats de futur. Per aix\u00f2, entre totes i tots, <strong><a href=\"https:\/\/www.fundacioires.org\/unarosaperunacausa\/femcreixerlallavor\/\">#FemCr\u00e9ixerLaLlavor<\/a><\/strong><a href=\"https:\/\/www.fundacioires.org\/unarosaperunacausa\/femcreixerlallavor\/\">!<\/a><\/p>\n\n\n\n<p><strong>Una causa amb valor i reconeixement<\/strong><\/p>\n\n\n\n<p>El passat 29 de mar\u00e7, es va donar lloc a l\u2019acte d\u2019entrega dels diplomes i l\u2019anunciament del premi que, a m\u00e9s de &nbsp;va comptar tamb\u00e9 amb la pres\u00e8ncia de les guanyadores del concurs anterior, la S\u00edlvia Aubert i la Blanca Recasens, que al 2018 van il\u00b7lustrar els dissenys de la cap\u00e7a amb #TotsSomLlegenda.<\/p>\n\n\n\n<p>La realitzaci\u00f3 d\u2019aquesta campanya \u00e9s el resultat d\u2019un treball en xarxa i\nneix d\u2019una voluntat solid\u00e0ria que no seria possible sense el comprom\u00eds del\nMajestic Hotel &amp; Spa Barcelona i la col\u00b7laboraci\u00f3 del taller floral\nBouquet, l\u2019ag\u00e8ncia de comunicaci\u00f3 The Love Comes i la Facultat de Comunicaci\u00f3\nBlanquerna \u2013 URL (Universitat Ram\u00f3n Llull).<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dues alumnes de la Facultat de Comunicaci\u00f3 de Blanquerna \u2013 URL desenvolupen el concepte creatiu de la campanya solid\u00e0ria de Sant Jordi de la Fundaci\u00f3 IReS<\/p>\n","protected":false},"author":7,"featured_media":3444,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[19],"tags":[],"class_list":["post-3443","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ires-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - 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